CTU Process for Developing a New Phone Product Presentation

Do you need academic writing help with your homework? Let us write your papers.


Order a Similar Paper Order a Different Paper

Description

The board has called a meeting to see how the new product for MM is coming along. Michelle calls you about the meeting.

Save your time - order a paper!

Get your paper written from scratch within the tight deadline. Our service is a reliable solution to all your troubles. Place an order on any task and we will take care of it. You won’t have to worry about the quality and deadlines

Order Paper Now

“I like your ideas for branding the product,” she says. “I think the
board wants an overview now of the whole process we are using for
developing the new product. Can you do that?”
“Thanks for the comments about the branding strategy,” you say. “I
tried to be creative with my approach. I’d be glad to show the board the
process we are using to develop the new product.”
“Great,” she says. “Why don’t you do what you did last time? The
10–15 slides that you presented worked well in the 30-minute time slot.”
“In the past I’ve done similar presentations and have a format that
really works. The board has been very receptive to the flow of the
information and I think it will work for us for this presentation too,”
she adds. “I’ll instant message the information to you after our
meeting. The flow might work for you also.”
“Great,” you respond. “I’ll get started on this first thing in the morning.”

When you get back to your office, the instant message from Michelle is on your screen. It reads:

These are the areas we need to cover in the presentation.

  • Idea generation
  • Idea screening
  • Concept development and testing
  • Marketing strategy development
  • Business analysis
  • Product development
  • Test marketing
  • Commercialization

Be sure to include the information from
our discussions on branding as part of the marketing strategy
development phase of the process
.

Our team of vetted writers in every subject is waiting to help you pass that class. With keen editors and a friendly customer support team, we guarantee custom-written, original, high-quality papers. Get top grades.


Order a Similar Paper Order a Different Paper