Creating a pitch document Plagiarism free Harvard Referencing if any
Client Description : The Corner Store Network https://cornerstorenetwork.org.au/ The Corner Store Network is a not for profit organisation working on programs relating to climate change, food security, food waste, nutrition and ethical consumption in Australia and the Asia Pacific. Our consumer facing brand, Stock/Store, is the brand that customers and the public know and primarily the brand that allows us to undertake the work that we do. Background There are three main areas that they consider important features of their business: • Coffee Annually we import 20 tonne of coffee fr om Timor -Leste. We roast and distribute within Australia, whilst paying an above fair -trade price to coffee farmers and providing education and training to improve coffee harvest yields and quality. We also plant 1 tree per kilo of coffee that we roast and offset all carbon emissions. • Tree Planting/reforestation We are returning the forests of Timor -Leste, having planted 140,000 mahogany trees over the past 10 years. This program is internationally certified as a carbon offset program. • Food security/waste and nutrition We are running programs in Australia and Timor -Leste to transform ‘food waste’ into preserved food, made available for vulnerable communities to access and giving primarily women skills in food preservation and knowledge around nutrition. Strengths • We have really strong relationships on the ground in Timor -Leste within the communities in which we work. • Our transparency in what we say we do and what we do. Customers can very easily and transparently see where their money goes a nd what it supports and feel comfortable that we are doing what we say we are doing. Weaknesses • Our size. Given the fact that we are a small team, we are stretched across tasks and stretched with the number of hands to get everything done that is needed o n a day to day basis • The coffee market is ever saturated with lower quality coffee that is being purchased at appallingly low cost to the detriment of coffee farmers worldwide. This is affecting roasters like us trying to do the right thing and making it m ore difficult to cut through in a crowded market