As the new financial manager of your company, the CEO has
asked your team to provide a brief analysis of the company’s performance to
present at the upcoming board of directors meeting. The CEO has asked that you
assess the company’s performance against your company’s industry. Thus, to do
this, you will need to use ratio analysis or other techniques to determine
areas in which the company is doing well, as well as areas that management
should look at. The Company being used is Coca Cola

• Go to the website for your company and download the 10-K report for the most recent year.
  1.
  Perform your ratio analysis on your company:
  a.
  A good place to start would be to perform a
  complete DuPont analysis of the company. The DuPont analysis might provide
  guidance as to what particular areas of the company should be examined next and
  what ratios should be calculated. Be sure to include ratios that cover the
  following areas:
  i.
  Profitability
  ii.
  Debt
  Management
  iii.
  Liquidity
  iv.
  Asset
  Management
  v.
  Market
  Value
  b.
  In addition to the DuPont analysis ratios, be
  sure to present and discuss at least six relevant ratios that your team feels
  may best assess the company’s performance.
  c.
  Using an
  online database, such as bizstats.com
  or a similar database, capture the ratio averages for your company’s
  industry to evaluate your company’s performance.
  Provide
  an analysis that compares your company’s ratios to the industry standards. There is no need to explain the purpose of the
  ratios. Rather, be sure to provide an interpretation of the
  results. This may entail some research from news sources on the company’s
  recent performance.
  b.
  Prepare a PowerPoint presentation that
  summarizes the comparison of your company’s ratios against the industry ratios,
  as well as your analysis. APA standards
  are to be followed for all portions of this presentation, including but not
  limited to proper references and citations.