Value Proposition

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A value proposition is the promise, belief, idea that one product/service/commodity, or in this case individual (you) represent a unique value to others. For this discussion posting, you will construct your own value proposition by following the steps below:

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1. Review the Kent article

2. Begin your initial post by briefly answering these questions as you consider your professional presence in the world of work (bullet point phrases are fine):

  • Who’s my target audience?
  • What’s my competition?
  • How am I different?
  • What benefit do I bring?
  • What proof do I have to support what I offer?

3. Next, write your own value proposition by answering the question: “what unique value do you represent to others that can be helpful or interesting?”

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